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The Merchants of Cool poster

The Merchants of Cool (2001)

How businesses market to American teenagers, and the effect they have together on popular culture.

A documentary on the marketing of pop culture to Teenagers.

Release: 2001-02-27
Runtime: 55 min
Rating: 7.2 / 10
Cast
Douglas Rushkoff
Douglas Rushkoff
Self
Christina Aguilera
Christina Aguilera
Self
Greg Berlanti
Greg Berlanti
Self
Jessica Biel
Jessica Biel
Self
Adam Carolla
Adam Carolla
Self
Fred Durst
Fred Durst
Self
Malcolm Gladwell
Malcolm Gladwell
Self
Carson Daly
Carson Daly
Self
No Image
Lewis Goldstein
Self
Shaggy 2 Dope
Shaggy 2 Dope
Shaggy 2 Dope
No Image
Brian Graden
Self
Tom Green
Tom Green
Self (archive footage)
Jimmy Iovine
Jimmy Iovine
Self
Jimmy Kimmel
Jimmy Kimmel
Self (archive footage)
Jamie Madrox
Jamie Madrox
Self
No Image
Robert McChesney
Self
Mark Crispin Miller
Mark Crispin Miller
Self
Monoxide Child
Monoxide Child
Self